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Privacy Policy

Effective Date: September 3, 2024

1. Introduction

Superfridge (“we,” “our,” “us”) is committed to protecting and respecting your privacy. This Privacy Policy (“Policy”) explains how we collect, use, disclose, and safeguard your information when you:

  • Use our Superfridge mobile application (“App”).
  • Visit our website, superfridge.com.
  • Interact with any other services we offer (collectively, the “Services”).

Please read this Policy carefully to understand our practices regarding your personal data and how we will treat it.

 

2. Information We Collect

We may collect and process the following types of information about you:

  1. Personal Information

    • Name
    • Email address
    • Phone number
    • Address

  2. Technical Data

    • IP address
    • Browser type and version
    • Time zone setting
    • Browser plug-in types and versions
    • Operating system and platform
    • Other technology on the devices you use to access our App or website

  3. Usage Data

    • Information about how you use our App, website, and Services (e.g., features accessed, time spent, navigation paths).

  4. Marketing and Communications Data

    • Your preferences in receiving marketing communications from us
    • Your communication preferences
    •  

3. How We Use Your Information

We use the information we collect for various purposes, including:

  • To provide and maintain our App and Services
    Ensuring the core functionalities of the App and website operate properly.

  • To improve, personalize, and expand our App and Services
    Analyzing usage trends and user feedback to enhance user experience.

  • To develop new products, services, features, and functionality
    Refining existing offerings and creating new ones based on user feedback.

  • To communicate with you
    Sending service-related announcements, responding to inquiries, and providing updates or marketing communications (where lawful and with your consent).

  • To process transactions and manage your orders
    Handling payments and fulfilling any product or service requests.

  • To detect, prevent, and address fraud or technical issues
    Safeguarding our users and systems against fraudulent or malicious activities.

  • To comply with legal obligations
    Meeting applicable laws, regulations, and law enforcement requests.


 

4. Third-Party Services

We may use third-party services (e.g., HubSpot) for CRM, CMS, operations, sales, and marketing. These service providers may process personal data on our behalf. We ensure these third parties handle your data in accordance with this Privacy Policy and applicable laws. For more information on how these third parties process your data, please review their respective privacy policies (e.g., HubSpot’s Privacy Policy).

 

5. How We Share Your Information

We do not sell, trade, or otherwise transfer your personal data to third parties except in the following circumstances:

  • Service Providers
    We may share data with website hosting partners, payment processors, or other third parties who assist us in operating our website and App, conducting our business, or providing services to you—provided those parties agree to keep your information confidential.

  • Legal Obligations
    We may disclose information where required by law or to protect our rights, property, or safety, as well as that of our users or others.

 

6. Data Security

We implement administrative, technical, and physical security measures to protect your personal information. While we strive to use commercially acceptable means to protect your data, no security system is impenetrable, and we cannot guarantee the absolute security of your data during transmission or storage.

 

7. Your Data Protection Rights

We will retain your personal data only for as long as necessary to:

  • Provide you with our Services.
  • Fulfill the purposes outlined in this Policy.
  • Comply with applicable legal obligations and enforce our legal agreements and policies.

If you request deletion of your personal data or close your account, we will make reasonable efforts to delete or anonymize your personal data. Certain data may be retained if it is required for legal, security, or operational reasons (e.g., record-keeping).

 

8. Your Data Protection Rights

Depending on your jurisdiction, you may have the following rights regarding your personal data:

  • Right to Access: Request copies of your personal data.
  • Right to Rectification: Request correction of inaccurate or incomplete data.
  • Right to Erasure: Request deletion of your personal data under certain conditions.
  • Right to Restrict Processing: Request restriction of processing under certain circumstances.
  • Right to Object to Processing: Object to certain types of processing, such as direct marketing.
  • Right to Data Portability: Request transfer of your data to another organization or directly to you, where technically feasible.

To exercise these rights, please contact us using the information in the Contact Us section below. We will respond within one month (or within any other timeframe required by applicable law).

 

9. Changes to This Privacy Policy

We may update this Policy from time to time. Any changes we make will be posted on this page and will become effective when posted. We encourage you to review this Policy periodically for any updates or changes.

 

10. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at: