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Welcome to Superfridge

We are an in-store marketing and merchandising program that delivers consumer engagement, product trials, buyer conversion and incremental sales for frozen and refrigerated brands at the point of purchase.

Retailers

Retailers

Equipment

Equipment

Manufacturers

Manufacturers

Retailers

Retailers

Manufacturers

Manufacturers

Retailers

Manufacturers

Revolutionize YouR In-Store promotions

Maximize visibility, drive sales, and engage shoppers with our innovative refrigerated and frozen display solutions.

2-1

Turnkey Solution

From setup to sales, Superfridge covers all your in-store display needs. We manage everything—placement, promotion, maintenance and post event analysis—providing a seamless experience that boosts product visibility and sales, letting you concentrate on your business.

3-1

Revenue Generation

Superfridge's shared success model is designed to boost your revenue by aligning our goals with yours, ensuring each unit enhances product visibility and profitability. Our strategy transforms high-traffic areas into revenue-generating spaces, maximizing your ROI.

4

Proven Analytics

At Superfridge, our data-driven events power success by providing shopper analytics for  insights into shopper behavior and sales performance. This enables continuous refinement of product placements to align with consumer trends and maximize sales potential.

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Promotion Support

Effortlessly integrate with new promotions every 2 weeks. Superfridge units engage shoppers in the retail space and support bi-weekly promotional cycles, ensuring the latest offers are always front and center. This adaptability keeps promotions engaging, continually attracting shoppers and boosting sales.

"21% Growth in Frozen Food Sales” – The frozen food category has seen a resurgence, with sales growing by 21% in 2020. Superfridge units are perfectly positioned to capitalize on this trend, driving even greater sales for featured products​(IGA).

"72% of Consumers Seek Convenience” – With 72% of shoppers purchasing frozen foods for their convenience, Superfridge units help meet this demand by making it easy for consumers to find and purchase the products they need ​(IGA).

Superfridge 5 Points

5-Points of Branding

  • High Impact Display
  • Dual Temperature
  • Merchandising
  • Promotional Sales
  • Price Point
Superfridge
Superfridge

1

High Impact Display

Significantly boost your product's visibility and engage customers like never before with our striking displays, crafted with precision to highlight key promotional items.

2

Dual Temperature

Versatility at its finest. Our energy-efficient and dual temperature units cater to a diverse product range, maintaining optimal temp for both cool & frozen items.

3

Merchandising

Our coordinated, planning service ensures your Superfridge display is stocked with high-quality frozen or cold products; freshness and availability for every event.

4

Promotional Sales

Boost sales with our targeted opportunity designed to drive traffic and increase revenue during shopping trips during the path to purchase.

21% GROWTH IN FROZEN FOOD SALES

The frozen food category has seen a resurgence, with sales growing by 21% in 2020. Superfridge units are perfectly positioned to capitalize on this trend, driving even greater sales for featured products (IGA).

21% GROWTH IN FROZEN FOOD SALES

The frozen food category has seen a resurgence, with sales growing by 21% in 2020. Superfridge units are perfectly positioned to capitalize on this trend, driving even greater sales for featured products (IGA).

72% of Consumers Seek Convenience

With 72% of shoppers purchasing frozen foods for their convenience, Superfridge units help meet this demand by making it easy for consumers to find and purchase the products they need (IGA).

Don't just take our word for it...

See how our innovative, turnkey programs boost store sales--backed by data-driven success.

The installation and maintenance process was seamless, and the Superfridge team has been incredibly supportive every step of the way. The units integrate perfectly with our existing store layout, and the data insights have been invaluable.

Latest Blog Posts

Layout 1: Full Width Feature Post Card, Equal Width Cards at the Bottom

Choose from a variety of pre-built designs and display posts. Display post cards with or without top content in full page width. You can design them however you want, using any color, spacing, etc.

Learn More
September 8, 2024

Celebrating Over Three Decades of Excellence: The Superfridge Team

Since its founding in 1988, Superfridge has grown into a trusted name in the retail and CPG ...

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September 8, 2024

Maximizing Incremental and Aggregate Sales with Superfridge: The Power of Unplanned Purchases and the Halo Effect

In the fast-paced world of retail, unplanned purchases are a critical driver of sales growth. ...

Read More
September 8, 2024

Connecting the Dots: How Superfridge Creates In-Store Opportunities for Retailers and CPG Manufacturers

In today’s highly competitive retail environment, both retailers and CPG manufacturers are ...

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SuperFridge Press Release

Ephex Partners Acquires Superfridge and In-Store Opportunities to Drive Innovation for Retailers and CPG Clients

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Article

Maximizing Incremental and Aggregate Sales with Superfridge: The Power of Unplanned Purchases and the Halo Effect

Read more

Article

Celebrating Over Three Decades of Excellence: The Superfridge Team

Read more

Article

Connecting the Dots: How Superfridge Creates In-Store Opportunities for Retailers and CPG Manufacturers

Read more